affiliate industry

Webgains and intent.ly announced as APMA Core sponsors for 2026

The Affiliate & Partner Marketing Association is delighted to announce our first two core partners for 2026.

We have six core sponsor partners for this year and we’re thrilled to announce our first two core partners: Webgains and intent.ly

Our core partners help us to fund our exciting and ambitious roadmap for 2026, ensuring we’re continuing to drive the affiliate UK market forward.

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UK affiliate market by sector: State of the Nation 2025 | Recap

The State of the Affiliate Nation 2026 will be released in April. The report assesses the size, scale and scope of the UK affiliate industry’s performance. Let’s revisit some of the key insights from last year’s report. The 2025 edition confirmed a consistent picture of where investment sits across the market and where growth is […]

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The future of AI: two affiliate marketing experts share their vision

Threat or opportunity? Regardless of what you think, AI is here to stay and plans to disrupt affiliate marketing potentially more than many other industries. The APMA this week announced the launch of its AI taskforce focused on projects the affiliate and partner marketing industry will work on in response to the challenges and opportunities […]

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