Events

The WiA is back in London on 12th May to gather like-minded individuals together, the event is from 11:30 until 1pm.

This time there is networking, a guest speaker and an opportunity to help us plan out H2 with your interests in mind.

Please come along and meet your ambassadors, share your experience and hopefully learn a thing or two from someone else’s.

Join us as the Performance Marketing Awards celebrates its 20th anniversary in style! Taking place on 12 May 2026 at London’s iconic Grosvenor House, this black-tie night brings together the brightest minds in performance marketing for an evening of big wins, bold ideas, and plenty of celebrating.

With exciting new networking moments plus all the glitz and energy the PMAs are known for, this special milestone edition is set to be one of the most memorable yet.

Come for the awards, stay for the buzz 🎉

Most affiliate teams are under pressure to do more with less. More revenue. More efficiency. More proof that the channel is worth the investment.

In this live webinar, Huawei and Tradedoubler break down the real strategy behind a 190% surge in affiliate revenue and how they achieved it while keeping a firm grip on costs. You’ll hear how affiliate’s role evolved inside Huawei’s wider marketing mix, which publisher strategies actually moved the needle, and what decisions helped unlock stronger performance without losing commercial control.

If you are trying to grow affiliate without blowing budget, defend performance internally, or figure out what to prioritise next, this session will give you practical ideas you can take back to your program.

Get ready… Affilifest is back in Margate for *two* action-packed days of serious connections and serious fun.

At Affilifest, you’ll skip the stale conference energy and instead dive into a festival-style experience where partnerships get real: think curated roundtables, lightning-fast meetings, seaside sessions and yes, a bit of roller-disco magic by the beach. It’s where the affiliate community comes together with purpose – to solve real challenges, swap fresh ideas and build relationships that actually move the needle. *Free for brands and publishers.*

See you at Dreamland, Margate, where business meets big energy.

iPX26 London is dedicated to fostering networking opportunities that are essential for forging new connections and collaborations. impact.com’s flagship event returns to London’s Science Museum! One day, one venue, endless opportunities to connect, innovate, and grow your business.

iPX brings together creators, brands, and innovators redefining how partnerships drive growth. Discover fresh ideas, meet the people powering real success, and experience the energy that’s transforming the way the world collaborates.

From Austin to London, Sydney, and Shanghai, each city offers its own pulse, people, and perspective on the future of partnerships. Your next big connection starts here.

This year, we’re taking Partnership Day to a bigger venue, featuring more stages, more roundtables, and more industry-driven content than ever before. Whether you’re in retail, DTC, travel brand, telecommunications, or subscription-based brand, this is your opportunity to hear from the experts shaping the next chapter of performance marketing.

Expect in-depth sessions on:

– The evolution of affiliate and partnership strategies across the UK and EU
– Emerging tech and AI innovations are driving smarter partner management
– Insights into consumer trends redefining loyalty, personalisation and conversion
– Data-driven approaches for scaling, tracking, and measuring performance

CreatorFest is back for 2026 with its biggest evolution yet, a brand new two day format landing in July.

This expanded edition brings creators, brands, agencies, and tech innovators together for a highenergy mix of inspiration, learning, and collaboration. Across both days, attendees can expect smart conversations around creator growth, monetisation, partnerships, and the fast-moving world of creator tech, all wrapped in CreatorFest’s signature fun, community driven vibe.

With upgraded networking opportunities, dedicated meeting spaces, and plenty of moments to connect, recharge, and get creative, the 2026 event sets the stage for even deeper relationships and fresh ideas across the creator economy.
It’s the perfect place to learn, meet new collaborators, and be part of the next wave of creator-led innovation.

The north remembers.

We’re bringing the energy, the quality conversations, and the good stuff back up north.

No boring panels. No London prices. Just affiliate, done proper.

The European Affiliate Awards shine a light on the people, platforms, and programs making a real impact, and to build a year-round hub for the European affiliate community.

The awards are judged by a diverse panel of respected leaders from across the industry, from network founders to performance marketers, publishers, and tech innovators.

PI LIVE Europe is gearing up for an unmissable 2026, bringing a fresh wave of energy, ideas, and momentum to the performance and partnership marketing world.

Get the dates in your diary ready for next year! 20-21 October 2026

Next year’s edition promises an even bigger buzz as the industry arrives ready to reconnect, spark new collaborations, and dive into the trends shaping the year ahead. With its trademark lively atmosphere, packed floors, and a community that shows up ready to do business, PI LIVE Europe 2026 is set to be one of the most talked about events on the calendar.

Join us for the grand reveal of the UK affiliate and partner marketing industry’s 2025 numbers.

This is the most comprehensive view of any affiliate market. We’ll cover industry growth trends including sector, revenue and affiliate breakdowns, and much more.

At this in-person event we will get into the weeds of the numbers. We’ll arm you with the stats you need to put affiliate marketing’s best foot forward.

Join us for the first APMA webinar of the year, “Erosion of the Link: Affiliate Marketing’s Last-Click Survival Guide”.

We have entered the ‘clickless era.’ Between generative search engines providing final answers and seamless in-app checkouts, the traditional customer journey has been compressed. This webinar will break down the shift from the open web to the AI-driven “closed loop” and redefine the future of the category. We’ll debate how brands and publishers can support each other through this transition from a “last-click lottery” to a “trust-based” performance model where influence is the new currency.

AI is already influencing how customers discover, compare, and choose brands. The real question is: what is it saying about yours?

Join Cloudfind for an exclusive first look at Cloudfind AI — a powerful new platform built to reveal how AI understands your brand, your products, the sentiment around them, and how you stack up against competitors in an AI-first discovery landscape.

AI is reshaping discovery, commerce and consumer behavior. In this new discovery era, visibility is increasingly driven by the trusted third-party signals AI systems surface. AI does not create trust; it sources it.

In this live session, Helen Southgate, Chief Strategy Officer at Acceleration Partners, is joined by Nick Lafferty of Profound and Jackie Goldstein of New York Post to guide brands on how strategic partnerships drive discovery, strengthen authority and deliver measurable performance in the AI era.

The Shortlist Brunch is an exclusive, pre-event gathering designed to connect and celebrate all shortlisted companies in an intimate setting before the main awards ceremony.

The 20th annual Performance Marketing Awards will celebrate the industry’s first class campaigns, teams and companies with the finest celebration around.

The industry will gather for a night of networking, partnerships and anticipation as entrants eagerly wait to see who will walk away with one of our prestigious awards!

The ceremony will be held on Tuesday 12th May 2026 at the Grosvenor House Hotel in London.

Let’s argue about affiliate.

On 15 April in Manchester we’re hosting the first Big Affiliate Debate.

Three motions.Two sides. Audience decides.

1. Has affiliate gone backwards?
2. Does influencer really belong in the channel?
3. Has affiliate become copy and paste?

This isn’t another panel where everyone politely agrees. It’s a space for the industry to challenge itself and sharpen how we talk about affiliate in boardrooms.

Grab your ticket here (it’s totally free to attend and open to everyone!)

Expect a relaxed, practical environment with ideas you can use straight away. Think energising workshops, roundtables and honest conversations and plenty of “aha!” moments.

While the full agenda is coming soon, the focus is clear: the soft skills that make partnerships work, better communication, clearer expectations, stronger negotiation and navigating blockers with confidence.

Join us for the seventh edition of FAC, where we’ll, again, dive into the world of financial partnerships and affiliate marketing.

• FAC is where the finance industry comes together
• Events built by financial affiliate marketers for finance affiliate marketers
• Top content, awesome venues and bucket loads of networking

The Finance Affiliate Club was created for brands, agencies, publishers and networks, our goal is to create an inclusive community for people in the finance affiliate world to connect comfortably.

Important info: FAC is free for anyone representing Advertisers/Brands & Publishers (Use code: EVNTB)

Affiliate people. We miss you! It’s been a while since Manchester. Too long, since Margate.

So on Wednesday 18th March, we’re bringing a little bit of Affilifest back to London.

We’re heading to The Moretown Belle from 6pm for the Affilifest Spring Party.

This one’s open to the whole community. Think less “industry drinks” 😴 , and more spring mixer energy….

We are limited on space so make sure you sign up…

On Tuesday 10th March, the Women in Affiliates Community will be coming together to host panels and meet likeminded people in the industry,

All panels will be opt-in due to the sensitive nature of a few of the topics. Panels include:

• Careers through Life Changes: Parenthood, Planning and Post-Return
• Finding Your Voice: Women in Leadership

As well as a spotlight on how we can create an inclusive and safe environment for all in the events circuit.

Please come along regardless of experience and for those not based in Manchester, we will have a zoom link to dial in.

Sign-up is required via eventbrite and the Women in Affiliates Linkedin Group

DARE TO DISRUPT at PMW Unlocked 2026. Ready to make your next marketing power move?

Join 1,500+ industry leaders at PMW Unlocked on 3-4 March 2026 at Business Design Centre, London to bridge the gap between bold creativity and commercial performance. This isn’t your average confex; it’s an immersive blueprint for CMOs, growth hackers, and innovators ready to dominate the digital ecosystem.

Ready to unlock the full potential of your affiliate channel in 2026?

Join us on Thursday 26th February, 2pm-3pm, for Genie Goals’ next instalment of our Future Ready series. Our webinar, ‘Scaling Affiliates Without Burning Your Brand (or Your PPC Team)’ asks the hard hitting questions that many affiliate managers are facing today, and will give you first-hand insights on how to tackle these challenges head on.

Join us for the first episode of intent.ly insights, our new webinar series! Throughout the year we’ll be exploring hot topics in affiliate and performance marketing, featuring leading ecommerce brands and CRO experts.

We’ll kick things off on Thursday 26th February at 3pm (GMT) with Beyond the Discount – Incentive Campaigns that Convert, featuring Hollie Macdonald, Senior Affiliate & Partnerships Manager at Dr. Barbara Sturm.

Search is evolving into answers, summaries, and AI experiences that don’t always send traffic.

That shift is already impacting how content is credited, how conversions are measured, and how partners get paid. Join us with Alex Springer, Director at OpenAttribution.org, to break down what’s changing, what transparency standards are emerging, and how performance marketers can protect measurement, partnerships, and revenue in an AI first world.

One morning, one proven framework to grow your affiliate program in 2026. Practical, in-person insights you can apply immediately. Are you ready to unlock the power of affiliate marketing to rapidly grow your business?

With a 17% Y-Y growth in the UK alone, this is a growing digital medium that e-commerce business owners and advertisers simply cannot ignore. Join industry leader Lee-Ann Johnstone in this exclusive morning workshop, where you’ll learn proven strategies to scale your e-commerce store using affiliate referral partnerships.

This hands-on, full-day workshop is designed specifically for the affiliate channel, for individuals who want to elevate how they present to brands, stakeholders and budget holders. Whether you’re pitching, delivering a client QBR, or presenting at a conference, this course gives you the tools and frameworks to tell stories that cut through noise, win buy-in and drive results.

Get ready to revel with Everflow and Integrated Data Solutions (IDS) at Powerhouse X Carnival Worldwide—ASW’s highly-anticipated networking event!

Expect to meet affiliates, advertisers, publishers, and tech trailblazers in a vibrant atmosphere inspired by Mardi Gras and the Caribbean’s most colorful fêtes. Come for the beads and stay for the vibes.

Leading networks address the opportunities created by affiliate marketers being better informed on tracking matters. Moonpull is hosting this special event on Sunday 11th January – the day before ASW26 – with an invited audience of senior staff from leading networks, publishers, advertisers and agencies.

The discussion will cover:
– Improvements in tracking and measurement in place for 2026
– Advertisers need good measurement and good data
– Publishers need good measurement and good data and fair reward
– Networks rising to the challenge

Learn how LLMs generate their content through citations, the power of long tail publishers showing up as citation, and how the affiliate marketing you’re already doing should be the driver of this buzzy new growth strategy.

Understand How AI Chooses What to Surface: You’ll learn how LLMs generate answers using citations—and what makes certain affiliate and publisher content more likely to be referenced in AI results.

Learn Why Long-Tail Partners Matter More Than Ever: You’ll discover how niche and long-tail publishers are showing up as AI citations, and how to identify and activate these partners for increased visibility.

Turn Your Existing Affiliate Program Into an AI Growth Engine: You’ll see how the affiliate marketing you’re already running directly supports AI discovery—and how to optimize it to drive brand visibility in this new channel.

Join us to unlock new Amazon affiliate opportunities!
In this exclusive session designed for publishers in the UK, Germany, and France you’ll learn how to work with leading Amazon brands – directly from your Tradedoubler account.

Hosted by James Maley (Tradedoubler) and featuring William Hamer-Jones (PartnerBoost), this webinar will guide you step-by-step through how PartnerBoost connects Tradedoubler publishers with top Amazon sellers including Anker, EltaMD, Midea, Narwal, Utec, and Jackery.

As we wrap up another dynamic year in affiliate marketing, join us for a light-hearted yet insightful look at what’s ahead. Following the success of our “2025 Affiliate Marketing Trends with a Twist” report, we’re bringing together diverse industry experts to share their reflections on 2025 and their predictions for 2026.

Card-Linked Offers are fast becoming a key growth channel and we’re gathering the brands leading the way to explore what’s driving performance, creativity, and innovation heading into 2026.

Join senior marketers from HelloFresh, boohoo, Viator, SWAROVSKI, Loqbox, Merlin Entertainments, and Ocado Retail for an invite-only roundtable and dinner focused on real insights, open discussion, and meaningful connections.

Agenda:
4pm – 5.30pm: Roundtable (WeWork Marylebone)
6pm – late: Private Dinner at Café Murano, Marylebone

This session is exclusively for brands and spaces are limited.
If Card-Linked Offers are part of your 2026 strategy, this is where you’ll want to be.

Email us to request an invite.

We’re bringing together senior voices from across the Affilifest community – brands, publishers, agencies, networks and beyond, to share insights, tackle challenges, and help shape the future of the industry (and Affilifest 2026).

It’s an open space for honest conversation with people who care deeply about driving real progress in performance marketing.

Interested in joining? Drop us a line at hello@affilifest.com

Get ready for a Christmas quiz with a twist! A high-energy, music-fuelled night of festive fun – packed with tunes, trivia, and plenty of laughter.

A ticket covers a team of up to 5 people, with buckets of beer, bottles of wine, and bar snacks on your table to keep the good times flowing. All proceeds go to charity (Action for Children’s Secret Santa Appeal), so you can party for a great cause.

Got fewer than 5? No problem. Smaller teams are more than welcome (you’ll just have more drinks to yourselves!)

Join us for a night that’s guaranteed to sleigh.

6:30pm – late

Join us for an afternoon at Home Grown, where we’re bringing together an intimate group of marketers to talk about what’s next for lead generation and how CJ Leads can help you start 2026 strong.

What to Expect:

o An interactive session showing CJ Leads in action
o Win prizes in a fun session of Lead Gen Bingo
o Networking with drinks and nibbles
o Insights on where lead gen is heading and how to position yourself for growth
o Practical takeaways you can apply to your Q1 strategy

Moonpull is hosting this special event on Monday 20th October – the day before PI LIVE – with an invited audience of senior staff from leading networks, publishers, advertisers and agencies.

The discussion will include:
– Tracking improvements over the course of 2025
– Their approach to providing more insights to publishers
– Their areas of focus for 2026
– The challenges with app tracking

Our Q4 Members Meeting is fast approaching – put the date in your diary! Info on the agenda coming very soon.

Our informal meetings are a great place to network. Members can attend in-person and non-members can dial in.

Getting paid should be simple. But in affiliate marketing, payment processes can make or break relationships between publishers, networks, and brands. Not only that, poor payers are holding our industry back, throttling future investment in new products, tools and services.

Our webinar will take a deep dive into this fundamental topic ahead of peak trading and offer fixes for a problem that affects everyone in the channel. Whether you’re a publisher chasing payments, a brand managing cash flow, or a network balancing both, you’ll leave with clear, practical steps to improve outcomes.

Join intent.ly for their third edition of intent.ly Live! – their annual networking event for brands, partners and agencies.

You can expect engaging talks from our CRO experts, real-life success stories with some of our amazing clients, plus an entertaining keynote on how creativity and emotion enhance the impact of advertising across modern media!

Whether you’re a seasoned affiliate marketer or just starting out, this event is perfect for you. Discover the latest trends, strategies, and tools that can help boost your affiliate business. Don’t miss out on this incredible opportunity to connect with like-minded individuals and take your affiliate marketing game to the next level. See you there!

FAC is free for anyone representing Advertisers/Brands & Publishers (Use code: EVNTB). More important info in event link below.

🚀 Want to win Q4 with Shopping Ads? Join our webinar and get a front-row seat to the latest shopping trends, strategies, and success stories in Shopping Ads – featuring Aleksandra Ronkiewicz from Shoparize and our special guest, Paul Brett from Google.

💡 Here’s what you’ll gain:
– Hear directly from Google: Paul Brett will share shopping trends and research insights, plus what to expect in Q4 peak season.
– Get expert tips from Shoparize: Discover winning Q4 strategies, real success stories, and practical tips to boost your own campaigns.
– Deep-dive into Shopping Ads: Understand how the Shopping Ad auction works and what makes a winning offer.

We’re ditching the same old conference format.

At Affilifest North, you’ll find a buzzing networking programme, live debates, and roundtables built for real conversations, not just polite small talk. Think less “awkward expo,” more high-energy meetup, with a brand-heavy crowd and Manchester’s legendary spirit.

Expect jam-packed schedules, fresh takes on affiliate strategy, and conversations that actually lead somewhere. All delivered with the signature Affilifest festival vibes: relaxed, welcoming, and a little bit unexpected.

Best of all? It’s completely free for brands and publishers.

From retail giants to fast-growing DTC brands, if affiliate drives your growth, you’ll want to be in Manchester this September.

APMA members can also get a 20% discount – contact us for details…

Affiliate payments are critical but often overlooked.

Join us for a publisher roundtable hosted by digital advisor Julia Stent, to help shape the next phase of the APMA Payments Project.

In May, we released our Affiliate Payments Guide, mapping the journey from sale to settlement. Now it’s time for the next step and we want your input.

Quarterly update on the latest developments from the APMA.

Our Q3 Members Meeting is fast approaching – put the date in your diary!

Info on the agenda coming very soon.

All aboard for the PI LIVE Europe Boat Party!

Join fellow performance marketing pros as we take to the Thames for an unforgettable afternoon of networking, scenic cruising, and relaxed conversation aboard the iconic Dixie Queen paddle steamer.

Expect a couple of drinks, stunning views of London’s most famous landmarks, and the perfect atmosphere to connect with industry peers in a refreshing and fun setting. It’s business networking, just with better views, a breeze in your hair, and a drink in hand.

For over 12 years, Genie Goals has been helping ambitious ecommerce brands grow beyond borders — from first steps into France to full-scale international rollouts across Europe, the US, and beyond.

Now, for the first time, they’ve pulled all that experience into one place: Global Growth: Your Guide for 2025 — our first whitepaper dedicated entirely to international expansion.

To launch it, they’re hosting Global Growth Live — a practical, insight-packed session designed to bring the whitepaper to life. Join them live, ask your questions, and walk away with a clearer, smarter roadmap for global growth in 2025.

Join us for the grand reveal of the UK affiliate and partner marketing industry’s 2024 numbers.

The most comprehensive view of any affiliate market, the APMA will explore industry growth trends including sector, commission, revenue and affiliate breakdowns, and much more.

This year we’ll dive even deeper into the data and explore retail, travel, finance and telecom variances. We’ll also show whether affiliate commissions are being squeezed, what affiliate areas are experiencing the highest growth and how tracking impacts sales.

This 40-minute webinar will get into the weeds of the numbers and arm you with the stats you need to put affiliate marketing’s best foot forward.

Quarterly update on the latest developments from the APMA.

Expect information on subnetworks, the results of the soft-click and stand down audit and a sneak indication of the 2024 Size of the Industry study.

Our informal meetings are a great place to network. Members can attend in person and non-members can dial in.

Huge thanks to APMA member and cashflow solutions provider Revving, who is hosting this time around!

Don’t forget to register.