State of the Affiliate Nation Hub

Everything you need in one place

This hub page is home to all of our resources for the 2026 State of the Affiliate Nation research report. Dive in and explore our flagship research and all the supporting documents.

The full 2026 State of the Affiliate Nation report.

The full 93-page State of the Affiliate Nation report is only available to APMA members. Please log-in to access it.

The Highlights report is freely available to everyone and details out the topline stats and big themes from the report.

Download the highlights report

 

Webinar

Take a deep dive into the data, explore the big picture and macro trends, while analysing sector shifts, affiliate growth areas and how the channel is evolving beyond last click.

Alongside Kevin Edwards, Founder of the APMA, Gill Makepeace from Natwest, Dan Cohen from Affinity and Anthony Clements from impact.com.

 

Watch the webinar now

Launch event

We launched our annual research at an exclusive member-only event at the Everyman Broadgate. See all the photos here!

 

See the photos

 

2025 State of the Affiliate Nation

Recap last year’s report at your leisure. Complete your own year on year analysis.

 

Download last year’s report

APMA news article

Read the news article for a quick overview of the 2026 research findings.

 

Read the article

Member- only resources

The below resources are only available to members. Please log in to access.

If you’re not a member and you’d like to become one, please apply for membership here.

2026 Full State of the Affiliate Nation Report

The full 93 page report. In it, you’ll find all the stats, insights and trends that we hope will help you and your business.

 

Download the full report

Presentation from launch event

Revisit the main presentation from the launch event. The transcript will soon be available.

 

Download the slides

Customise the data

Access the anonymised raw data from this year’s report. Share with your data teams to cut and slice the data for your own needs.

 

Access the data now

 

 

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