Join us for the first episode of intent.ly insights, our new webinar series! Throughout the year we’ll be exploring hot topics in affiliate and performance marketing, featuring leading ecommerce brands and CRO experts.
We’ll kick things off on Thursday 26th February with Beyond the Discount – Incentive Campaigns that Convert, featuring Hollie Macdonald, Senior Affiliate & Partnerships Manager at Dr. Barbara Sturm.
Hosted by Luke Matthews, they’ll explore the Gift-With-Purchase campaign that transformed the luxury skincare brand’s onsite performance! You will learn:
- The impact of transitioning from broad promotional tactics to high-intent, data-driven incentives
- Actionable ways to target campaigns by customer type to maximise ROI.
- The importance of seamlessly integrated content – and how the right partner can help transform your checkout into a premium experience.
- How to use the affiliate channel as a tool for inventory management and customer loyalty.
- The secrets to a successful tech partnership and how to use creative incentive campaigns as an alternative to discounting – to hit a range of KPIs.
