The UK’s only trade association for affiliate and partner marketing is targeting small businesses and startups with a new, entry-level tier.
The Affiliate and Partner Marketing Association (APMA) has unveiled Bronze membership built for solopreneurs, consultants and fledgling businesses.
“Bronze tier membership has been in the works for a while and was always a key part of our vision,” said APMA founder Kevin Edwards. “By introducing this price-point, we’re making our network more accessible to businesses across the affiliate ecosystem.”
More than 50 companies, including some of the largest businesses in affiliate marketing, are members of the APMA. This includes 12 affiliate networks and platforms, ten agencies and more than 20 publishers.
The APMA advocates for the affiliate industry, and has launched the most comprehensive view of the UK affiliate market, a payments guide and matrix for subnetworks in Q2 2025.
Membership enables companies to contribute to shaping future projects and priorities. In 2024, the UK affiliate channel accounted for £1.7 billion in marketing spend, a 9% year-on-year increase.
The new Bronze tier membership offer:
Bronze Tier (£500 + VAT p.a.)
- Unlimited access to our private Slack community
- APMA membership area
- Invitations to exclusive networking events and roundtables
- In-person quarterly meetings
- Access to all research, data and best practice guides, free of charge
- Discounted training course discounts
- One free legal consultation and access to lobbying and policy experts
- Uncapped participation in APMA projects
To find out how you can become a member of the APMA, visit our membership page.
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