Getting paid should be simple. But in affiliate marketing, payment processes can make or break relationships between publishers, networks, and brands. Not only that, poor payers are holding our industry back, throttling future investment in new products, tools and services.
Join Julia Stent as she hosts an honest, practical session on one of the industry’s biggest pain points: payments.
🕚 Tuesday 14th October, 11am-12pm BST
This is a sector-wide challenge that requires collaboration and forward-thinking – so we encourage all APMA members, non-members, publishers, networks, agencies, and advertisers to attend this webinar. We also suggest you invite your finance teams along to learn more about the realities of affiliate payments.
Expert Payments Panel
Host: Julia Stent, Consultant Strategy Advisor & Board Member: “Expect a rare industry conversation where no one dodges the hard questions; we’re here to discuss payment pain points honestly and constructively, exploring concrete ideas for change.”
Rich Lane, Director of Strategy & Partnerships, Revving: “Late payments affect 1.5 million businesses in the UK which impacts the UK economy to the figure of £11 billion annually… . Creators for example have a platform to complain about late payments. But Affiliate Publishers have to just lump it.”
David Ayre, Chief Information Officer at intent.ly: “It’s about receiving the money that has already been promised. Our aged debt from revenue that has been approved by brands is substantial, and what you don’t see are the opportunities missed because companies are more cautious about the business risk.”
Carla Arrindell, Global Sales & Marketing Director Optimise: “Affiliate payments are a critical but complicated area, and too often Brands end up being unfairly scapegoated. With so many players involved and so many factors that can impact the end-to-end process, there is rarely a common point of failure. Improvements will only come with a holistic collaborative approach.”
Warrick Lambert, CEO at Genie Shopping: “Sometimes it’s two months chasing a £500 invoice. That’s real time we could be growing.”
What you’ll get from this session
✨ Behind-the-scenes insights from publishers and other industry voices.
✨ Real-world stories of how payment processes have helped (or hurt) affiliate businesses.
✨ Actionable advice on what every part of the ecosystem can do to make things smoother, faster, and fairer.
✨ Interactive Q&A so you can put your toughest questions to the panel.
Ultimately we want you to leave this webinar feeling confident and equipped with practical steps you can use in your work or discuss internally with your colleagues.
A special thank you to APMA member Revving, sponsor of our payments guide, Everything you need to know about publisher payments & this webinar.
REGISTER FOR WEBINAR
