Upcoming APMA webinars
Thought leadership at its best. Join us for our upcoming webinars and keep at the forefront of the industry. Hear the debates on key industry issues and be amongst the first to learn about new developments.
Erosion of the Link: Affiliate Marketing’s Last-Click Survival Guide
We have entered the ‘clickless era.’ Between generative search engines providing final answers and seamless in-app checkouts, the traditional customer journey has been compressed. Join Maura Smith (Partnerize), Ed Hutchinson (The Independent) and Aneira Henery (Love Holidays) as they address the existential challenge: How do you measure value and secure revenue when the consumer navigates to your site without ever touching a trackable link?
60 mins
23rd April 2026
State of the Affiliate Nation 2026 Research – what you need to know
Unpack our flagship annual research – State of the Affiliate Nation 2026. Kevin will be joined by guest panelists to delve into the results and insights from our world-leading industry research.
60 mins
14th May 2026
Webinar Library
Catch up on past webinars and anything you missed first time round.
Affiliate Marketing 2026: The plot twists ahead
The APMA’s end-of-year webinar brought together three industry leaders: Eleri Jones (Big Green Smile), James Maley (Tradedoubler) and Rebecca McNiven (Silverbean), to review peak-season performance, discuss ongoing attribution challenges and examine how AI is influencing affiliate marketing.
60 mins
9th Dec 2025
The truth about affiliate payments
The APMA convened publishers, networks, agencies and advertisers to address how slow and inconsistent affiliate payments are hindering industry growth. This expert panel consisted of Rich Lane (Revving), Warrick Lambert (Genie Shopping), Carla Arrindell (Optimise) and David Ayre (intent.ly).
60 mins
14th Oct 2025
Google changes – SEO & Affiliates
This webinar unpacks SEO and affiliate marketing with some fantastic experts: Ed McFarlane (COAM), Maya Traykova (The Sole Supplier) and James Foote (Polaris).
They explore the current landscape, practical best-practice advice and gave us a glimpse of SEO in 2025 and beyond.
60 mins
24th July 2024
Cookies, classification & consent
Leading digital and e-commerce lawyer Eitan Jankelewitz explores cookies, consent and classification in our Ask an Expert Q&A. If you are struggling with consent and cookie banners, this is the session for you.
60 mins
1st May 2024
GA4 – your questions answered
Hosted by Ant Clements (at the time at Adtraction), join experts Olly Walker (Hookflash) and Imogen Collins (Genie Goals) discuss the key issues of GA4 and affiliate marketing. They answered all your GA4, tracking and analytics questions.
60 mins
17th April 2024
