Now available for FREE download – this is the APMA’s guide to affiliate marketing and publisher payments.
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The affiliate and partner marketing industry typically relies on three or four key players to keep the channel running smoothly.
Whether publisher, agency, advertiser, network or platform, each plays a crucial role in maintaining the health of this diverse and dynamic ecosystem.
However, the industry can only function with timely publisher payments from advertisers.
Fast payments fuel growth, enable investment, and enhance company valuations. While networks continue to improve their payment systems, navigating them can still be complex, especially for publishers working across multiple platforms.
This APMA guide is your go-to resource for understanding key payment processes, varied terminology, and support across UK affiliate networks.
Whether you’re deciphering industry jargon, ensuring you’re making full use of available payment tools, or onboarding new finance team members who need to manage multiple creditors, this guide is here to help you navigate the complexities.
We will guide you from the point a sale is made to the moment it’s paid.
A special thank you to Digital Consultant and APMA advisory board member Julia Stent, who has worked tirelessly to aggregate all the information in this guide, ensuring the data collected from networks has been mapped consistently and is accurate at the time of publication.
Also, a special thank you to APMA member Revving, our Payments Guide sponsor.
About Revving
Revving captures sales data at source to provide instant access to pending and approved commissions against revenues. We’re the only capital funding platform purpose-built for adtech that enables companies to access earnings instantly, cancelling out payment delays and letting them get on with growing their business.
Read Revving’s latest article for the APMA, The Future of UK Affiliate and Partner Marketing is Frictionless!
