Tracking Initiatives

Guidance on tracking initiatives for affiliate and partner marketing in the UK.

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How to Ensure You Have Best-in-Class Affiliate Tracking

December 16, 2024

By Angela Ballard

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Affiliate marketing tracking insights lead to 60% revenue boost

December 4, 2024

By Moonpull

Industry voices reflect changes to affiliate marketing cookie classification

Industry responds to cashback cookie classification exemption

November 1, 2024

By Kevin Edwards

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Affiliate Future Tracking Q&A

June 11, 2024

By Jenna Goodchild-Pain

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financeAds Tracking Q&A

June 4, 2024

By Jenna Goodchild-Pain

The APMA Response to the ICO’s ‘consent or pay’ consultation

April 22, 2024

By Kevin Edwards

Cookie Consent and Affiliate & Partner Marketing

March 6, 2024

By Kevin Edwards

Affiliate Tracking Basics: 2021 Guide

January 31, 2024

By Jenna Goodchild-Pain

Open Industry Letter: The APMA’s commitment to robust Affiliate Marketing solutions

January 31, 2024

By Kevin Edwards

Cracking Tracking: A commitment to excellence in Affiliate & Partner Marketing

January 31, 2024

By Kevin Edwards